Sustainable Luxury Redefined: Evan Burns Leads Cross Hotels & Resorts' Visionary Journey in Indonesia


In the bustling landscape of Indonesian hospitality, one name stands out for its unwavering commitment to sustainable luxury: Cross Hotels & Resorts. At the helm of this dynamic journey is Evan Burns, the Country Manager, whose leadership and foresight have propelled the brand to new heights.

Burns, with a decade-long tenure in Indonesia's hospitality industry, brings a wealth of experience and a fervent dedication to excellence. Under his guidance, Cross Hotels & Resorts has not only flourished but also embraced a culture of innovation and sustainability.

The brand's expansion across Indonesia has been nothing short of remarkable. From the enchanting shores of Bali to the pristine landscapes of Lombok, Cross Hotels & Resorts has left an indelible mark, offering guests unforgettable experiences that seamlessly blend luxury with environmental responsibility.

One of the brand's latest ventures, Cross Paasha Bali Seminyak, epitomizes this commitment to excellence. Offering guests a unique blend of comfort and convenience, the hotel stands out for its innovative offerings, including the exclusive Bubbly Breakfast and the flexibility of a 24-hour stay from check-in.

But beyond luxurious accommodations and impeccable service, Cross Hotels & Resorts is leading the charge in sustainability efforts. From reducing single-use plastics to supporting local communities and artisans, the brand is dedicated to minimizing its environmental footprint while maximizing its positive impact on the communities it serves.

As the Country Manager, Burns emphasizes the importance of maintaining the brand's quality across all properties. Building strong relationships with partners and ensuring a consistent guest experience are paramount, ensuring that every stay at a Cross Hotels & Resorts property is nothing short of exceptional.

Looking ahead, Cross Hotels & Resorts is poised for continued growth and innovation in Indonesia's vibrant hospitality landscape. With a focus on sustainability, personalized experiences, and technological innovation, the brand is committed to staying ahead of the curve and redefining luxury hospitality in the archipelago.

In an ever-evolving industry, Cross Hotels & Resorts remains a beacon of excellence, setting the standard for sustainable luxury in Indonesia and beyond. Under the visionary leadership of Evan Burns, the brand is not just shaping the future of hospitality but also paving the way for a more sustainable and responsible tourism industry.

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