INDONESIA’S FASHION REVOLUTION IS HERE — AND IT’S BIGGER THAN JUST RUNWAYS
How IDFES 2025 is reshaping the future of style, sustainability, and global reach.

When you think about fashion summits, you might imagine glossy runways and glamorous showcases. But the Indonesia Fashion Ecosystem Summit (IDFES) 2025 is rewriting the script. This year’s theme, “Next Gen Fashion: Innovate, Integrate, Impact”, isn’t just another buzzline — it’s a bold call to action for young designers, local brands, and creative entrepreneurs ready to disrupt the global stage.
Unlike typical fashion events, IDFES isn’t only about showing off collections. Organized by TBF Consultant with support from Pinterest Indonesia and SMK NU Banat Kudus, the summit is building an actual ecosystem. Think real business networking, hands-on training, digital tools, masterclasses, and even factory visits. It’s a one-stop crash course in turning creativity into a career.
Bridging the Gap
Melinda Babyanna, CEO of TBF Consultant, points out that Indonesia’s fashion scene is full of untapped talent — brands with amazing ideas but limited by funding, production capacity, or connections. IDFES steps in as a bridge, giving them the platform and tools they need to finally scale up.
From Pins to Production
Pinterest Indonesia joins the movement by offering digital training and helping small businesses set up shop online instantly. Meanwhile, SMK NU Banat Kudus is prepping the next generation of skilled workers, ensuring the industry’s growth isn’t just stylish but also sustainable.
Fashion 5.0 Is Coming
One of the biggest highlights? A push towards Fashion 5.0. This new era isn’t only about technology — it’s about weaving together innovation, humanity, and sustainability. The message is clear: the future of fashion belongs to those who dare to care.
Since its launch, IDFES has already helped over 300 local brands level up, and this year, the ambition is bigger: attracting international buyers, empowering local workers, and making fashion not just about clothes — but about economic impact and cultural pride.
So, if you thought fashion was just about trends, IDFES 2025 is here to prove it’s also about transformation. The next wave of Indonesian fashion is not only wearable — it’s unstoppable.
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