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REVOLUTIONIZING TOUR DE FRANCE 2023: HOW DIGITAL TWINS AND AI CHAT ENHANCE THE CYCLING EXPERIENCE

Discover how NTT's cutting-edge technology, including digital twins and AI-powered ChatGPT, transforms the world's most prestigious cycling championships.

14.07.2023
BY SUKSMAJATI KUMARA
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The world's most prestigious cycling championships, Tour de France and Tour de France Femmes avec Zwift 2023, are embracing cutting-edge technology with the integration of ChatGPT, the "digital human," developed by NTT. Additionally, NTT is leveraging advanced technology in the form of a digital twin and AI-based ChatGPT to play a vital role in both cycling events.

For Tour de France 2023, NTT has crafted a comprehensive digital twin, replicating the entire race route, track, and other crucial elements. This digital twin allows for real-time monitoring and in-depth analysis of race conditions, including topography, weather, speed, and participant performances. With this wealth of data, racing teams and organizers can make more informed decisions, strategize effectively, and optimize race outcomes.

Another exciting development is NTT's AI-based ChatGPT, a conversational system designed to engage with fans during Tour de France 2023. Through natural language processing and machine learning, ChatGPT understands fans' questions and requests, providing relevant race information, detailed data about teams and participants, and live updates throughout the event. Moreover, it offers race predictions and analysis based on real-time data, delivering a more immersive experience for cycling enthusiasts.

Shahid Ahmed, Group EVP of New Ventures and Innovation at NTT Ltd, emphasizes the importance of combining IoT and edge technology, which brings operational advantages that wouldn't be possible when used separately. By capturing, processing, and analyzing data in tandem, NTT effectively transforms every bike into a "digital twin," showcasing the practical applications of edge computing concepts.

The integration of Digital Twin and AI-based ChatGPT in Tour de France 2023 allows cycling fans to be more engaged and informed about the race. Access to accurate data and information enables a better understanding of participant strategies and performances, while providing an enriched interactive experience throughout the event.

Julien Goupil, Head of Partnerships & Media at Amaury Sport Organisation (A.S.O.), expresses excitement about working with NTT for the past nine years, transforming data into a valuable asset that enhances race analysis, engages fans, and elevates the overall fan experience while addressing organizational challenges.

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