ENTERTAINMENT

BLACKPINK'S JENNIE VENTURES INTO SOLO TERRITORY WITH HER NEWLY LAUNCHED AGENCY, OA (ODD ATELIER)

Jennie's solo venture: A glimpse into the OA era

28.12.2023
BY SALMA S.A.
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In an exciting turn of events, BLACKPINK's Jennie has officially confirmed the establishment of her very own agency, OA (ODD ATELIER). The announcement was made on December 24th through a series of Instagram posts where Jennie shared her new company logo, along with several stunning profile photos.

In a heartfelt message to her fans, Jennie expressed her gratitude for the love and support she has received throughout the year. She also revealed her anticipation for the upcoming year, stating, "I’m also excited about what’s to come, as I start my solo journey in 2024 with a company that I have established called OA."

Jennie had quietly founded OA in November, leading to widespread speculation and curiosity among fans. However, the singer had not officially addressed these rumors until now. The revelation of her new agency marks a significant milestone in her career as she embarks on a solo venture while continuing to be an integral part of the globally acclaimed girl group, BLACKPINK.

In her message, Jennie reassured fans that despite her solo pursuits, BLACKPINK would continue to thrive. She expressed her hope for continued love and support for both her individual endeavors with OA and the group's collective achievements.

Interestingly, all four members of BLACKPINK, including Jennie, recently renewed their contracts with YG Entertainment for group activities. This means that while BLACKPINK's group activities will still be managed by YG Entertainment, Jennie's solo career will be under the wing of her newly established agency, OA.

Fans can catch a glimpse of Jennie's new photos, the OA company logo, and her official announcement on her Instagram account. The excitement surrounding Jennie's solo journey is palpable, and supporters are eagerly anticipating the unique artistic direction that OA will bring to her solo career.

As 2024 approaches, the K-pop industry and BLACKPINK enthusiasts worldwide are undoubtedly looking forward to witnessing Jennie's flourishing solo career under the banner of OA.

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